From the National Kale Day website

Be a Kale Hero:

• How Can You Help?

  #1 – Join Team Kale and downloadthe Kale Hero Kit, giving you the tools, facts and infographics to become a kale ambassador.

  #2 – Become a part of the National Kale Day community, sharing your tips, photos, recipes and insights on ourTwitter, Facebook, Pinterest andInstagram pages.

  #3 – Help spread the word about National Kale Day with hashtags#nationalkaleday and #kaleday2014(click to tweet)

  #4 – Send in your photos planting, growing, cooking and eating kale… click here to upload your images and announce your events.

  #5 – Sign the National Kale Day petition at Change.org, asking Congress and the President to declare the first Wednesday of every October the official National Kale Day!